Monday, July 25, 2011

Corporate Magician Trade Show Pitchman

Most large companies are involved with Trade Shows and Corporate Events at some point. For many, Trade Shows are an ongoing part of business. Sadly, we have all seen boring booths with sales people who are so eager to push their info that nobody stops to listen! Attendees quickly snatch whatever free junk they are giving away and run! Well, luckily for smart businesses, there is a solution to making a strong impact and being remembered.  It's magic!

Really. I mean magic as in magician Rich Ferguson! Let's face it, the main goal of a trade show is to:

Get Leads and Crowds - One of the biggest advantages of using a corporate magician for a variety of trade show booths is gaining a crowd! Crowds do so much for a company. Sales teams can easily gather more leads. Crowds make you look like you have something worth sticking around for. Crowds cause more crowds.

Be Remembered - Using a product or company message within a magic effect becomes much more memorable than if presented by a company sales person.  Everyone is intrigued by magic and learning about your product in an entertaining way does not feel like a sales pitch.

Impress Other Companies - Posturing is often the goal of large companies and having a magician on your side is essential. It's about attraction. If your booth looks like people are interested, those key business partners and companies you are hoping to impress behind the scenes will notice that attendees seem to like what you are about... and will tend to like it too!

Look Like you Have Something Exciting to Offer - Similar to impressing other companies, just looking like you have something unique or exciting causes people to stick around. This is why crowds start to form to begin with. Magic has a way of bringing people together and making the experience fun.

Get Company Messages and Product Information to Attendees - Of course, the magicians job at a trade  show is to pitch something. The creative thinking behind making magic effects is directly related to pitching a product. A skilled magician or mentalist has the know-how to build effects around your specific message or product and be your specialized product pitchman.

Creative Consulting - It's been proven time and time again that magicians are the best at strategizing, psychology and creative thinking. As seen on numerous TV specials, magicians are used as examples for sales, psychology and as masters of opening people's eyes to fresh ideas. Sometimes, using Rich for creative consulting is just as important as a pitch itself.

After Parties are a Blast - "Personally, my favorite part of corporate work is my ability to blow the minds of VIPs at after parties or CEO parties. It takes a special set of skills to impact the elite in society. I've been flown around the world just to be let loose at these parties with no connection to the trade show floor whatsoever! It's highly engaging, memorable and fun."

These are just some of the benefits of using a creative magician as a pitchman for your company trade show or corporate event. Sure, supermodels, sports-cars and freebies are awesome eye candy and attention getting, but they do not pitch your message and are forgotten moments later in the crazy buzz of the trade show floor!

Of course, there are some small exceptions;) Who wouldn't check out a new radio from JVC installed in this car? Now that you are done looking at Arianny or this sports car, take a peek at our corporate magic video:

Contact Rich by visiting today! If you know someone who might benefit from this unique and beneficial idea, please forward this on.

Thanks for sharing the magic!

E-mail Rich!
Official Website
Local: 805-234-7469
National: 877-RICH-FUN

Thursday, July 14, 2011

Easy Dollar Magic Trick You Can Do

Taken directly from my dating magic book, here's a very simple money magic trick you can do anytime, anywhere. Here, watch this dollar bill trick taught on an episode of Scam School:

Or follow these instructions: "Magic Tricks with Money" taken off page 66 from Tricks to Pick Up Chicks:

Impossible Penetration

Effect: You show a dollar and borrow a business card or piece of paper. The dollar is folded in half and the card is placed folded on the outside. A pen or pencil clearly is shoved through the dollar and paper. However, when the pencil is removed, there is no apparent damage at all even though the paper has a hole in it.

Secret: There is a special slit in the dollar but how it is folded makes it look like the pencil legitimately travels through the center.

Performance: At home, get a dollar and put it on a cutting board. With a razor blade, carefully cut around the innermost half of the circular seal on the left side of the face of a dollar. On the inside of the black seal containing a large letter, cut the half that is closet toward the left end. When the bill is folded in half, a pencil can pass into the slit and along the back of the bill. However, from the front of the bill, it will look like the pencil is pacing right down the center of the bill. Now that you have your bill gimmicked, there is another set up to do when you do this trick with someone. Find your dream-girl and show her your bill. The position of the opening is perfect to hide with your finger. Fold the bill in half. Also, fold down about an inch or so of the non gimmicked side of the dollar. Crease this part. Take a piece of paper and fold over the entire bill from under the part you have folded down and the back up high enough to cover the slit you made at home. Once you have this figured out, you can create quite an illusion. Stick a sharpened pencil into the slit from the inside of your folded bill. The pencil will come out the back of the slit and be driven behind the bill as you press the pencil through the paper! Right before you you push the pencil all the way though, you are able to show both sides. Hold your thumb and fingers on each side to press the sides closed to hide the secret. Let them see how fair this all looks otherwise. You can even let your lucky lady push it through and break the paper. It will look 100% real from all sides! Pull the pencil out and show that the bill is still fine by holding toward the ends of each side of the bill. Nobody would ever suspect a hole toward the edge and will only be looking at the center. 

Tip: If you use a business card for this, fold the business card with 1/3 of a distance instead of in half. Put the smaller part on the front side toward the spectator and the long side on the back to cover beyond the hole the pencil will travel through. This is so you can show both sides and hide the hole in back right before you puncture all the way through.

Get a copy of Tricks to Pick Up Chicks for yourself or a gift today! Available at 

Thanks for sharing the magic!

E-mail Rich!
Official Website
Local: 805-234-7469
National: 877-RICH-FUN

Monday, July 11, 2011

Scam School Rev3 Magic Moments

One of the my favorite shows, called Scam School, called upon my services as a creative consultant. Brian Brushwood, the host of the show, was a blast to work with and I was honored to be a magician guest on several segments. Brian is awesome! Check him out:

Too much magic fun with host Brian Brushwood
As it turned out, we filmed my episodes in San Francisco - which is near the company "Revision 3" that runs Scam School along with numerous other highly popular shows. A lot of the Rev3 group showed up to watch and help with production. What a great group of creative folks! I even got to do a bunch of magic for the CEO of Rev3. I had a blast as usual. I had announced that I'd be in the area filming and several good friends even showed up to enjoy some magic. I was especially surprised to be able to hang out with my best friend from high school days, Ernie! That was a great treat to make this fast paced trip complete.

Brian at work doing intro's for the segments
With CEO of Rev3, Jim Louderback
Don't Scam the scammers!

Now, for those who have no idea what Scam School or Rev3 is, take a quick peek at what you are missing! Scam School with Brian Brushwood is your headquarters for learning magic, bar bets, scams and much more. In fact, to quote the host, "Scam School - the only show dedicated to social engineering at the bar and on the streets..."

Other Revision 3 shows include AvTalk, App Judgement, The Ben Heck Show, bytejacker, Dan3.0, Death Battle, Destructiod, digg dialogg, diggnation, Epic Meal Time, Film Riot, Film State, Foundation, Geek Beat TV, Hak5, HD Nation, lifehacker, Penn Point, Scientific Tuesdays, Soldier Knows Best, TechnoBuffalo, Tekzilla, Tom's Top 5, The Totally Rad Show, Unboxing Porn, The Young Turks - That should be enough to keep you busy for a while!

If you are interesting in learning a ton of Magic Tricks, Bar Bets and Scams, check out my #1 Book on Amazon - Tricks to Pick Up Chicks. Don't be fooled by the title, it's a play on words my fellow geeks. Yes, indeed, it teaches awesome "pick up" magic, but it's not a seduction book. It reveals some awesome tricks, lines, bets and scams to have fun with the ladies or friends alike!  Available now at
Available at or
If you want to have me "crash" a party near you, booking information can be found at my official site,!

Thanks for sharing the magic!

E-mail Rich!
Official Website
Local: 805-234-7469
National: 877-RICH-FUN